WooCommerce, built properly
WooCommerce runs on WordPress, which means the shop and the rest of the site are one thing rather than two systems bolted together.
That is the real argument for it. Your product pages, your technical content, your case studies and your blog all live in the same place, edited the same way, by people who already know how to use it. For a manufacturer whose customers read before they buy, that matters more than any feature list.
It is also straightforward to run. Most of our WooCommerce clients add their own products and change their own copy without ringing us, which is the point.
What we build on WooCommerce
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Trade and B2B stores
Account pricing, pack quantities and quantity breaks, built in rather than bolted on.
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Sample and small quantity ordering
A route for engineers and specifiers to buy a handful of parts without asking for a quote.
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Product and content in one place
Datasheets, specifications and guides sitting alongside the products they belong to.
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Integrations
Stock, pricing, orders and despatch connected to the systems you already run.
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Migrations onto WooCommerce
Moving from an ageing platform without losing products, customers or search rankings.
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Ongoing support
Updates, security and the small changes that keep a shop earning.
Where WooCommerce fits, and where it does not
It is a good platform with real limits, and we would rather tell you about them now than eighteen months in.
- Hundreds of products rather than thousands
- Content and products carrying equal weight
- A team who want to add products themselves
- A build measured in weeks
- Running costs that stay predictable
- Tens of thousands of products with combining options
- Per customer price lists across a large account base
- Heavy, constant ERP traffic in both directions
- Multi currency and multi territory trading
- Warehouse logic the platform was never built for
If you are the other side of that line, Magento is probably the honest answer, and we build on that too.
Speed is a feature, not a nice to have
WooCommerce has a reputation for being slow, and a badly built one is. That is usually a symptom of a dozen plugins doing overlapping jobs, a theme carrying features nobody uses, and images nobody optimised.
We build with fewer moving parts, which is the only reliable way to make a site quick and keep it quick. A shop that loads in a second on a phone will sell more than one that takes five, and no amount of marketing spend fixes the second one.
Thinking about a WooCommerce build or a migration?
Tell us what you sell and what your current setup is doing badly. If WooCommerce is the wrong tool for it we will say so.