Why Hyvä rather than Luma
We build Magento 2 stores on Hyvä. It is the fastest front end available for Magento, and for manufacturers selling trade and B2B it removes the single biggest complaint about the platform: that the storefront is slow.
Magento’s default Luma theme ships a large JavaScript payload and a templating layer that fights every attempt to make it quick. Hyvä replaces it with Tailwind and Alpine.js, and drops the RequireJS and Knockout stack entirely. In practice that means Core Web Vitals a manufacturer can actually pass, on the same Magento backend, with the same ERP and stock integrations untouched.
Same store, same Magento backend, same integrations. Third-party scripts excluded, they load identically on both. Hilltop Products, measured 23 August 2026.
What we do
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Hyvä builds from scratch
A new storefront on your existing Magento 2 installation.
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Luma to Hyvä migrations
Keeping your checkout, integrations and customer data in place.
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Custom modules
Trade pricing, quote requests, bulk ordering, customer-specific catalogues.
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ERP and stock integration
So the site tells customers the truth about availability.
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Ongoing support
Magento security patches and version upgrades.
Built for trade, not just retail
Manufacturers rarely sell the way consumer brands do. Customer-specific pricing, minimum order quantities, quote-to-order flows and account-based catalogues are the norm rather than the exception. We build those in as first-class parts of the store, not bolt-ons.
The storefront here is Hilltop Products, rebuilt from Luma to Hyvä on the same Magento backend.
Is Magento right for you?
Not always, and we will tell you if it is not.
Magento earns its keep
- Complex or configurable catalogues
- Multi-currency or multi-site trading
- Deep ERP and stock integration
- Trade pricing, quotes and account catalogues
Something lighter will serve you better
- A hundred simple products, sold to consumers
- No integrations to speak of
- A small team with no appetite for hosting
- Cost of ownership is the deciding factor
Thinking about Magento or Hyvä?
Tell us what you sell and how you sell it, and we will tell you straight whether Magento is the right platform for it.