Ecommerce built for people who sell to the trade
We build online shops on WooCommerce and Magento. Which one you need depends on what you sell and who you sell it to, and the honest answer is usually obvious within one conversation.
Most of our work is for manufacturers and distributors, which means the awkward parts are the normal parts: customers who each have their own pricing, products sold by the pack rather than the unit, quantity breaks, quotes that turn into orders, and stock that lives in a system older than the website.
Those are the things that decide whether a trade shop actually works. Everything else is a shopping cart.
Which platform, and why it matters
Picking the wrong one is expensive in both directions. A small catalogue on Magento means paying to run a platform you never use the capacity of. A large trade catalogue on WooCommerce means fighting the software every time a customer needs their own price list.
- Your catalogue runs to hundreds rather than thousands
- You want to run the shop yourself day to day
- The site is as much about content as it is about the cart
- You need it live in weeks, not quarters
- Hosting and running costs matter
- Thousands of products with options that combine
- Different customers see different prices
- Stock and pricing live in an ERP and must stay in step
- You trade in more than one currency or territory
- You have the budget to run a bigger platform properly
If you are somewhere in the middle, tell us what you sell and how your customers order. We will tell you which way we would go and why.
The parts trade sellers actually need
Consumer shops rarely need any of this. Trade shops do not work without it.
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Customer specific pricing
Different accounts see different prices, and they agree everywhere on the site.
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Pack sizes and quantity breaks
Sold by the metre, the box or the pallet, with the price that follows from the quantity.
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Quote to order
A buyer asks, you price it, they accept, and it becomes an order without anyone re-keying it.
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Account catalogues
Some customers only see the products they are approved to buy.
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ERP and stock integration
The site tells customers the truth about availability, and orders arrive where they are needed.
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VAT shown both ways
Trade buyers work excluding VAT and consumers do not. The site should handle both without arguing.
A shop is only worth building if people can find it
An ecommerce site that nobody reaches is an expensive catalogue. Every build we do is structured so search engines can read it: real pages for categories and products, sensible URLs, clean markup and a page that loads quickly on a phone in a van.
We also do the marketing side, so the people building the shop and the people bringing traffic to it are the same team. That matters more than it sounds. Most of the SEO problems we are asked to fix on other people’s builds were designed in before anyone wrote a line of content.
Go deeper on either platform
- WooCommerce development. What we build, what it is good at, and where it runs out of road.
- Magento and Hyva development. For large trade catalogues, ERP integration and stores that need to be quick.
Not sure which platform you need?
Tell us what you sell, roughly how many products, and whether different customers pay different prices. That is usually enough for us to give you a straight answer.